Our free Amazon listing optimization tool checks your title, Item Highlights, bullet points, description and backend search terms against Amazon’s current rules.
Copy your title, Item Highlights, bullets, description and backend search terms from Seller Central.
Get a version of your title trimmed to 75 characters, with your brand and product type kept up front.
See a 0 to 100 score, a pass, check or fix status for every field, and a preview showing exactly where your title runs past the limit.
Current to the July 2026 Rules
Many checkers still test titles against the old 200-character limit. We check against 75 characters, the new Item Highlights field, and the bullet rules Amazon tightened in 2024.
Rewrites You Can Use Right Away
Trimming a long title by hand means deciding what stays. The rewrite keeps your brand and product type up front and moves the overflow into Item Highlights, without inventing claims.
Catches What Search Ignores
Backend search terms are measured in bytes, not characters, and one byte over can void the whole field. We count bytes and flag words you already rank for in your title.
Your Title Now Has {75 Characters}
Amazon now caps non-media titles at 75 characters and rewrites longer ones with its own AI. The new Item Highlights field adds 125 searchable characters, but it stays hidden until your title fits. Fix both yourself so you control what shoppers see.
A Compliant Listing Is {Only the Start}
Clean copy keeps your listing from being rewritten or suppressed, but rank still comes from sales and reviews. We help Amazon sellers seed products with vetted micro-influencers, paid in product, to drive the external traffic and reviews that move a listing up.
