Top 10 Disney Influencers on TikTok & Instagram (2025)

Disney’s magic isn’t just in movies and theme parks – it’s alive on social media. A new wave of Disney influencers (passionate content creators who share everything from park adventures to Disney-themed DIYs) has amassed loyal followings on TikTok and Instagram. For e-commerce brands and Amazon sellers, these creators represent a golden opportunity. They spark consumer excitement, produce authentic user-generated content (UGC), and can even drive product sales with a sprinkle of pixie dust. In this post, we spotlight the top 10 Disney influencers to follow in 2025 and explore how partnering with these creators can boost your influencer marketing results. You’ll learn what makes their content so engaging and how micro influencers in the Disney niche leverage storytelling and nostalgia – tactics that any brand can apply to enchant its own audience.

Why Disney Influencers Matter for Brands

Disney-focused creators can be powerful partners in an influencer marketing strategy. Here are a few reasons e-commerce brands (including Amazon marketplace sellers) should pay attention:

• • Passionate, niche audiences: Disney influencers tap into a massive community of fans who enthusiastically follow their recommendations. Approximately 59% of social media users have purchased a product after seeing it used by an influencer, and over 55% have made an influencer-inspired purchase on Amazon. In short, a Disney recommendation from a trusted creator can translate into real sales for your brand.

     

  • Authentic UGC builds trust: When a Disney micro influencer posts a review or a park-day vlog, it comes off as friendly advice rather than an ad. Consumers tend to trust this kind of user-generated content – 92% of people trust UGC more than traditional ads. That authenticity is marketing gold for brands. A simple video of a creator using your product at Disney can serve as social proof that boosts consumer confidence.

     

  • High engagement & ROI potential: Disney content creators often see strong engagement from their followers. For example, micro-influencers on Instagram average about 3.8% engagement per post, versus around 1.2% for mega-influencers. Their smaller, loyal communities are more likely to like, comment, and share. Brands also find these partnerships cost-effective – you can run campaigns with five to ten micro influencers for the cost of one macro influencer, yet still reach targeted audiences. It’s no surprise 73% of brands prefer working with micro and mid-tier influencers for a better engagement-to-cost ratio. In many cases, the returns are impressive – influencer-generated content can deliver significantly higher ROI than traditional ads (one analysis found up to 11× better returns).

In short, Disney influencers combine a highly engaged niche with the credibility of peer recommendations. They create content (UGC) that fans love and trust, which is exactly what e-commerce brands need to stand out in a crowded market.

Top 10 Disney Influencers to Follow in 2025

Disney content creators come in all shapes and sizes – from mega influencers with millions of followers to micro influencers with tight-knit fan communities. Below is an overview of the top 10 Disney influencers making waves in 2025, along with their primary platforms, audience size, and niche focus

1. AJ Wolfe

If you’ve ever searched for the best snacks at Disney World, you’ve probably come across AJ Wolfe. She’s the founder of Disney Food Blog, a wildly popular site and social presence dedicated to all things edible in Disney parks. AJ’s Instagram @DisneyFoodBlog boasts about 1.5 million followers, making her a mega influencer in the Disney niche. Her content features mouth-watering photos of Mickey-shaped treats, reviews of new restaurant offerings, and insider tips on dining at Disney. Fans trust her recommendations for one simple reason: she lives Disney food. For brands, AJ’s influence is significant – a mention on her platform can lead to a surge in interest. For example, a kitchenware or snack brand with a Disney tie-in could partner with Disney Food Blog to get authentic UGC, like a recipe or review, in front of a massive audience of Disney enthusiasts. AJ’s ability to drive engagement (and hunger) shows how a passionate content creator can become a go-to resource that consumers and businesses alike rely on.

2. “Food at Disneyland” (Chad)

Chad, known by his handle @FoodAtDisneyland, is an Instagram influencer who has turned his Disney hobby into a drool-worthy feed. With around 381,000 followers on IG, he highlights the best eats and treats at Disneyland Resort (California). From churros to Dole Whip floats, Chad’s posts and Stories give fans a real-time look at park food trends. His content feels like walking down Main Street U.S.A. with a foodie friend – casual, fun, and full of personal commentary. This style resonates with viewers and often spurs them to try the featured snacks. For e-commerce or DTC brands, Food at Disneyland demonstrates the power of a niche micro influencer: although his audience is smaller than a celebrity’s, it’s highly targeted and hungry for Disney content. A gourmet snack brand or a kitchen gadget seller, for instance, could tap into Chad’s engaged community for promotions or reviews. His authentic voice ensures any collaboration feels like a natural recommendation rather than an ad, yielding higher trust and potential conversion.

3. Tim Tracker

The Tim Tracker is a beloved YouTube channel and Instagram run by Tim and Jenn Tracker, a husband-and-wife duo who document their frequent trips to Disney World and other Orlando theme parks. They’ve built a dedicated following (over 900K YouTube subscribers and ~300K on Instagram) by sharing daily vlogs that are equal parts informative and entertaining. Viewers tune in to experience the parks through the Tracker family’s eyes – whether it’s a new ride opening, a food festival, or bringing their young son to meet Mickey. This relatable, family-friendly approach makes their audience feel like part of the adventure. For brands, the Trackers exemplify how influencer marketing can humanize your message. An Amazon seller in the travel gear or toy niche, for example, might partner with them to feature products in a vacation prep video or a day-at-Disney vlog. The content doesn’t come off as a hard sell because it’s woven into real experiences. Tim and Jenn’s trustworthy reputation (they always disclose sponsorships and give honest opinions) shows how transparency plus genuine enthusiasm can significantly boost a brand’s credibility among consumers.

4. Courtney (Color Me Magic)

For a dose of pixie-dusted style, Courtney is the influencer to watch. Known on Instagram as @ColorMeMagic, she shares vibrant Disney-inspired fashion, cosplay-style outfits, and pop culture looks with a Disney twist. Courtney has about 254K Instagram followers and has a background in fashion blogging (her main site Color Me Courtney is popular for colorful everyday style). On @ColorMeMagic, she showcases “Disneybounding” – creative outfits that channel Disney characters without being literal costumes – and her followers love it. The key to Courtney’s influence is her infectious positivity and the creativity she brings to Disney fandom. She often collaborates with Disney Style and has been invited to media events, establishing her as a trusted voice in Disney fashion. Brands, especially those in apparel, accessories, or cosmetics, can benefit greatly from her touch. For example, a boutique selling Disney-themed apparel or an Etsy shop with fantasy-inspired jewelry could partner with Courtney for lookbook posts or styling reels. Because she’s a content creator who values authenticity (she often mixes high-end pieces with affordable finds and fan-made merchandise), her endorsements feel relatable. This mix of trendiness and sincerity makes her audience more likely to trust the products she features – a big win for any brand looking to reach Disney adults and teens who love to wear their fandom proudly.

5. Alessandra Martinez

Alessandra Martinez (find her on IG at @livin.mivida.ale) is a rising star among Disney influencers, blending travel and lifestyle content with a Latina flair. With roughly 167K followers on Instagram, Alessandra represents the diverse global community of Disney fans. Her bio hints at her vibrant mix: she’s a Dallas-based creator who proudly tags #DisneyCreator and #LatinaCreator. Alessandra’s feed is filled with Disney park adventures, outfit inspiration, and even glimpses of her everyday life – all delivered with an upbeat, “Latinas do it better✨” energy. What sets her apart is her focus on practical tips (think: how to plan an affordable Disney trip or capture the best castle photos) combined with personal storytelling. For brands, Alessandra offers a connection to bilingual and millennial audiences who appreciate authenticity. A travel accessories company or an e-commerce brand selling stylish park essentials (like backpacks, water bottles, or comfy shoes) might collaborate with her to showcase their gear in action. Since she often emphasizes budget-friendly fun, partnering with her can generate UGC that positions your product as a smart choice for Disney travelers. Moreover, Alessandra’s engagement levels suggest she’s built trust with her followers – they know she shares what she genuinely loves, which means a recommendation from her can carry real weight.

6. Michael Does Diz

Michael – known on Instagram as @MichaelDoesDiz – brings a warm, family-oriented perspective to Disney influencing. He and his husband (who goes by @MatthewDoesDiz) chronicle their life as Disney-loving dads, sharing adorable moments with their baby (nicknamed “babydoesdiz”) and tips for enjoying Disney parks as a family. Michael’s account has about 156K followers, putting him in the macro tier, yet he maintains the approachable vibe of a micro influencer. His content ranges from day-in-the-life park vlogs and Disney Halloween costumes to honest posts about navigating theme parks with an infant. This blend of magical fun and real-life parenting resonates strongly with other young parents and LGBTQ+ Disney fans. For brands, Michael offers a case study in community building. He frequently interacts with followers in comments, fostering a supportive space. Companies that cater to families – like stroller or baby gear manufacturers, children’s clothing lines, or travel services – can find an enthusiastic audience through Michael. A simple Instagram Story of Michael using a product (say a baby carrier or a Disney-themed diaper bag) on Main Street can serve as UGC that both showcases the product and tells a relatable story. Because Michael stands for inclusivity and genuine family moments, any promotion he does tends to feel heartfelt. Brands get the benefit of that trust and the niche targeting of Disney families who are always looking for products to enhance their vacations.

7. Nathan (Paging Mr. Morrow)

Nathan Darienzo is better known by his whimsical social media moniker, Paging Mr. Morrow – a name inspired by the famous overhead announcement on Disney’s monorail (“Paging Mr. Morrow, Mr. Tom Morrow…”). Nathan has become one of the most beloved Disney World vloggers on YouTube, and he carries that popularity onto Instagram (where he has around 158K followers). His content centers on frequent solo trips to Walt Disney World, where he explores new attractions, savors seasonal snacks, and chats with cast members and fellow fans. Nathan’s charm lies in his laid-back, friendly persona – watching his videos feels like exploring the parks with a good buddy. He’s also known for highlighting hidden gems and offering honest opinions, which fans appreciate. For brands, Nathan is a prime example of an influencer who can drive engagement through authenticity. He isn’t a hard seller; instead, he might casually mention how a certain backpack is handy during a long park day, or showcase an Etsy-bought Disney pin on his lanyard. Those casual shoutouts often send viewers searching for the item. An Amazon seller of travel gadgets or a small shop with Disney-inspired pins could see a surge in interest if Nathan features their product in one of his park adventure videos. Since Nathan’s followers feel a personal connection with him – almost like he’s a friend sharing a tip – any product he genuinely likes can gain immediate credibility with his audience.

8. Raven Daria

For fans who love a dose of glamour with their Disney, Raven Daria offers a digital “magical lifestyle”. On Instagram @MagicalLifestyle, Raven curates a feed that’s equal parts Disney escapism and chic influencer aesthetic. She has about 144K followers, putting her on the cusp between micro and macro influencer status. Raven’s content often features dreamy Disneybound outfits, Disney-themed beauty looks, and snapshots from her travels to Disney parks and beyond. She appeals to the Disney adult demographic – those young adults who maintain their Disney fandom as a core part of their lifestyle (think Disneyland date nights, Disney home decor, and Disney-inspired makeup palettes). Raven’s engagement is strong, as her followers turn to her for both inspiration and advice (for example, how to coordinate park outfits or what merchandise is worth the splurge). For brands in the fashion, beauty, or lifestyle space, Raven Daria is a great match. A makeup brand launching a princess-inspired line or a clothing boutique with park-ready dresses could partner with her for tutorials, unboxings, or lookbooks. Because Raven’s posts are high-quality and visually polished, they double as content creation – the brand not only reaches her audience but also gains beautiful photos/videos of their product in use. And since Raven’s fans trust her taste (she’s known to only promote items that fit her magical aesthetic), a feature on her page can significantly boost a product’s cool factor among style-conscious Disney enthusiasts.

9. Bob Gurr

In the Disney community, Bob Gurr is nothing short of royalty. He is one of the original Disney Imagineers – the creative engineers behind Disneyland – credited with designing famous attractions like the monorail and the Matterhorn. Now in his 90s and “still cruisin’” as his bio humorously notes, Bob has taken to Instagram (@BobGurrOfficial) to share bits of Disney history, nostalgia, and personal updates with 136K followers. Unlike the other influencers on this list, Bob isn’t a marketer or content creator by trade; he’s a public figure whose influence comes from his storied legacy. So why include him? Because his presence highlights the multigenerational reach of Disney influencer culture. Fans of all ages follow Bob for his insider stories and genuine love of Disney’s heritage. For brands, collaborating with someone like Bob Gurr is more about brand alignment than direct sales. While Bob might not do sponsored posts in the typical way, he occasionally appears in interviews, podcasts, or Disney fan events which brands can sponsor or support. For instance, a collectibles company or a publisher of Disney books might work with Bob to promote a product tied to Disney history. Any content featuring Bob immediately gains authority and interest from hardcore Disney fans. Moreover, his endorsement (even if it’s as simple as a friendly comment or a photo holding a product) can confer a sort of legend-approved status. In the world of niche marketing, that kind of validation – from someone who literally helped build Disney – is priceless for reaching the enthusiast segment of the audience.

10. Emily Nelson

Rounding out our top 10 is Emily Nelson, a Los Angeles-based Disney content creator known for her practical tips and upbeat vlogs. On Instagram @EmilyNels8, she has around 124K followers and she also vlogs on YouTube, often focusing on Disneyland (her home park). Emily’s content strikes a great balance between informative and fun: one day she might post a reel on “5 Hidden Gems at Disneyland You Can’t Miss,” and another day share a candid video blog of her Disney date night. Her followers – many of whom are West Coast Disney fans – appreciate that she’s down-to-earth and detail-oriented. Emily will tell you where to find the best cold brew coffee in the park and how to save money on tickets. This makes her an invaluable resource for trip planning. For brands, Emily provides a gateway to the planner mindset in the Disney audience. A travel agency, for example, could sponsor a video where Emily tries out their itinerary or uses their trip-planning app. An e-commerce shop selling custom Disney park backpacks could send her one to review during her next outing. Because Emily highlights products and services that genuinely make a Disney trip easier or more enjoyable, her audience is receptive to those recommendations. Also worth noting is her emphasis on user experience – she often features the little things that improve a visit (like portable phone chargers or comfy park shoes). A clever brand can leverage this by having Emily demonstrate how their product solves a common park-goer problem. The result is a form of influencer-generated UGC that feels like friendly advice, which is exactly what drives conversions.

Stack Influence — a micro-influencer marketing platform — has noted that a mix of macro and micro influencers like those above can be the key to a successful campaign. The macro-level Disney influencers (like AJ Wolfe) provide massive reach and buzz, while the micro influencers (like those in the 50K–150K range) offer higher engagement and niche credibility. By engaging a group of Disney content creators, brands can achieve both broad exposure and authentic community trust. Platforms such as Stack Influence even help e-commerce brands connect with hundreds of micro influencers at scale, making it easier to run campaigns that generate plenty of authentic UGC for use in ads, social media, and product pages.

Conclusion to Top 10 Disney Influencers

These top 10 Disney influencers prove that when passion and authenticity collide, the results can be powerful. Their ability to enchant audiences – whether through tasty food pics, fun family vlogs, or stylish Disney-bound outfits – translates into real marketing impact. For e-commerce brands and Amazon sellers, the takeaway is clear: partnering with niche content creators can drive engagement, build trust, and ultimately boost sales. Whether you’re selling travel accessories, apparel, toys, or any product that aligns with a passionate community, there’s a micro influencer out there who shares that passion and has an audience ready to listen. By embracing influencer marketing (and leveraging the cost-effective power of micro influencers), even small brands can tap into the kind of storytelling and community-building that huge brands like Disney have mastered.

In 2025 and beyond, effective marketing is about genuine connections. So take a page from the Disney influencers’ playbook: focus on authentic content, foster real engagement, and don’t be afraid to add a little magic. Your brand’s growth story might just become a fairy tale success. ✨ Now’s the time to reach out to those content creators in your niche, collaborate on some amazing UGC, and watch the results. As Walt Disney himself said, “It’s kind of fun to do the impossible” – and in marketing terms, that can mean turning customers into true fans with the help of the right influencers. Ready to create some magic of your own?