customer stories

Beauty

How Naked Sunday scaled BeautyScreen™ to 10x Amazon sales in 4 months

results

10x

Revenue

1.4m

Impressions

2.4x

Rank Boost

252

Influencers

Naked Sunday's Growth

The campaign delivered rapid Amazon growth for Naked Sunday. Average monthly unit sales increased 10X, rising from 131 units to 1,300+ units per month during the four-month campaign. Amazon bestseller ranking improved 2.4X, moving from #42,399 to #17,545 in the Beauty & Personal Care category. These gains established sustained sales momentum and improved competitive positioning on Amazon.

Naked Sunday's User Generated Content

Beyond Amazon performance, the campaign generated strong brand awareness and trust signals. Influencer promotions delivered 1.4 million social impressions and 48,000 engagements across 252 promotions. Naked Sunday also earned an estimated 57 organic product testimonials representing a 22% testimonial conversion rate, further strengthening listing credibility and conversion potential.

Naked Sunday was looking to accelerate growth for its BeautyScreen™ SPF product in a crowded skincare market. Early traction was limited by low sales velocity, modest keyword visibility, and minimal review momentum - key factors that impact Amazon rankings and conversion rates. To compete effectively, Naked Sunday needed a scalable strategy to drive recurring sales, improve discoverability, and build authentic social proof without relying solely on paid ads.

4-month campaign recap: 10× monthly unit sales (131 → 1,300+/mo), a 2.4× bestseller rank lift (#42,399 → #17,545), and 1.4M social impressions driven by 252 creator promotions.

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August 25, 2025

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August 28, 2025

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September 15, 2025

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October 6, 2025

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September 29, 2025