These days, selling your products on Amazon isn’t as easy and straightforward as it used to be.
Amazon is home to more than 6.3 million unique sellers.
Out of these, over 2 million actively sell their products on the Amazon marketplace.
From targeting the right keywords to investing thousands of dollars in paid ad campaigns to building highly converting email drip campaigns, you can put together and execute the most dominating strategy yet still fail to achieve the desired results.
Amazon marketplace is fiercely competitive. And if you are hell-bent on breaking through the noise and staying not just one but multiple steps ahead of your competitors, you can’t afford to apply the same set of tactics that everyone else does.
It’s critical for Amazon sellers to scout out creative plus innovative ways to reach out to their prospects and customers.
One such tactic that has helped thousands, if not millions, of brands, accelerate their growth is influencer marketing. According to reports, for every dollar businesses spend on influencer marketing, they can expect an average return of $6.5.
Nearly 17% of companies spend about half of their marketing and advertising budget on influencer marketing.
That’s how powerful this strategy truly is.
And if you’re planning to jumpstart your Amazon venture and boost your sales and profit margin, you can consider reaching out to and collaborate with the top Amazon influencers in your niche.
Not familiar with the concept of Amazon influencers? Read “Your Go-To Amazon Influencers Guide” to gain deeper insights.
In this blog post, we’ll look at the top 10 Amazon influencers in 2021. These are influencers with not only a loyal follower base but a high engagement rate and eye-catching Amazon storefronts.
Amazon's Influencer Program has stepped up it's game
Screenshot of Amazon's Influencer Program Page
The 10 Top Amazon Influencers to Help You Grow Your Amazon Business in 2021
So, well – here’s the list:
- Jalissa Queen
- Amazon Storefront: Jalissa Queen👑
- Niche: Photography, Technology, Fashion & Beauty
- Koree Ream
- Amazon Storefront: Kickinitwithkoree
- Niche: Fitness & Mental Health
- Brad Kowitz
- Amazon Storefront: TrainRecon
- Niche: Camping Gear
- Jaz
- Amazon Storefront: Theohiogirljaz
- Niche: Beauty, Travel, Fashion
- Ashley Marquez
- Amazon Storefront: Teach Create Motivate
- Niche: Education, Fashion, Lifestyle & Beauty
- Holland Smith Paterno
- Amazon Storefront: Holland Smith Styling
- Niche: Fashion
- Justin Sunseri
- Amazon Storefront: Justin Sunseri
- Niche: Healing & Trauma + Motivational Guides
- Mako Ccino
- Amazon Storefront: Makoccino
- Niche: Art Supplies
- Leticia Gardner
- Amazon Storefront: Leticia Gardner
- Niche: Fashion, Home Décor, Health & Beauty
- Trisha Hershberger
- Amazon Storefront: Trisha Hershberger
- Niche: Tech, Gaming & Geekchic Fashion
Let’s look at the unique traits of each of these top Amazon influencers one by one.
“I believe – influencers are dreamers. They’re leaders with a vision.”- Johnny Hunt
Jalissa Queen
The brains behind Jalissa Queen LLC – Jalissa Queen holds her position as the third top Amazon product reviewer – as she has now been reviewing products for more than five years straight.
Source via Amazon
She loves sharing her honest and unbiased opinions on technology, fashion, and beauty. Almost every single one of her reviews comprises detailed pictures of the product – which she tests rigorously and rates based on her own self-crafted review system.
Source via Amazon
Not only is she a brilliant reviewer but also a source of guidance, motivation, and laughter.
- Amazon Storefront: Jalissa Queen 👑
- Website: https://www.jalissaqueen.com/
- Instagram: jalissaqueenllc
- YouTube: Jalissa Queen
- Facebook: Jalissa Queen LLC
Read more about Jalissa HERE.
Source via Amazon
Koree Ream
Koree Ream, a veteran personal trainer and co-founder at Nomad’s Elite Sports Performance is one of the most reliable up-and-coming Amazon influencers that recommends stylish and budget-friendly fitness gear for women and everyday wear and accessories.
Not only is she a fitness enthusiast and a dedicated personal trainer, but she also offers her valuable piece of advice on mental health.
One of Nomad’s Elite Personal Training posts on Facebook that caught my attention straight away:
Source via Amazon
An inspiration for thousands – she’s one of the top Amazon influencers. And if you’re an Amazon seller loaded with brilliant fitness gear and everyday items in your inventory, reach out to Koree straight away.
- Amazon Storefront: kickinitwithkoree
- Website: No Website Found
- Instagram: kickinitwithkoree
- YouTube: KickinItWithKoree
- Facebook: Koree Ream
Brad Kowitz
With more than 442K subscribers on YouTube (as of this writing), Brad Kowitz and this son record their trail adventures in Jeep Wrangler Rubicon. Back in 2015, Brad kickstarted his YouTube venture to share his off-road adventures. TrailRecon - a channel that started out with a simple goal of making memories is highly beloved.
Source via Amazon
Brad’s success story has also been featured in Amazon’s Affiliate Program Section. His extensive background in fitness and camping positions him as a reliable authority for his followers and brands all across the globe.
- Amazon Storefront: TrailRecon
- Website: https://trailrecon.com/
- Instagram: trailrecon
- YouTube: TrailRecon
- Facebook: TrailRecon
Jaz
Theohiogirljaz is one of the most stunning and insightful Amazon storefronts I’ve ever come across. It’s simple and home to some of the best and most budget-friendly product recommendations.
From travel accessories to outdoor gear to beautiful dresses, Jaz recommends some of the best products to her followers.
Source via Amazon
With more than 18.7K followers on Instagram, her posts are subject to an impressive engagement rate. Recently, one of her Instagram reels garnered about 1,122 likes and 57 comments.
Source via Instagram
- Amazon Storefront: Theohiogirljaz
- Website: No Record Found
- Instagram: theohiogirljaz
- YouTube: Theohiogirljaz
- Facebook: theohiogirljaz
Ashley Marquez
Ashley Marquez – the founder of Teach Create Motivate – is really passionate about teaching and education. She’s a 3rd-grade teacher based in Texas and is obsessed with fostering student choice plus independence in the classroom.
She has partnered with some of the top brands like Otto Storage and Sphero. Her main aim is to serve teachers and students through her freebies, unique blog posts, podcast episodes, and other mindful resources.
Meet Ashley:
- Amazon Storefront: Teach Create Motivate
- Website: https://www.teachcreatemotivate.com/
- Instagram: teachcreatemotivate
- YouTube: Teach Create Motivate
- Facebook: Teach.Create.Motivate
Holland Smith Paterno
Holland is one of the most beloved fashion influencers and stylists based in South Florida. She’s on a mission to help people look and feel their very best through the clothes they’re wearing. Her mind-blowing product recommendations are something to look up to.
Holland’s Amazon Storefront is one of the best we’ve ever come across – and if you’re a fashion brand with the aim of establishing your dominance on Amazon, Holland’s the one to partner with.
Source via Amazon
- Amazon Storefront: Holland Smith Styling
- Website: https://hollandpaterno.com/
- Instagram: hollandpaterno
- YouTube: No Record Found
- Facebook: Holland Smith Paterno
Justin Sunseri
In his words, “I help people get unstuck.”
Justin’s “Stuck Not Broken” podcast is a major hit. Through his podcast, he helps his audience cope up with their day-to-day problems and helps them find the right direction.
Source via Amazon
Justin is a Licensed Marriage and Family Therapist who’s obsessed with the Polyvagal Theory. On his Amazon storefront, he promotes truly value-adding E-Books and Manuals on self-help.
Listen to his podcast on Spotify, Apple Podcasts, Google Podcasts, and Sticher.
- Amazon Storefront: Justin Sunseri
- Website: https://www.justinlmft.com/
- Instagram: justinlmft
- YouTube: Justin Sunseri
- Facebook: Justin Sunseri LMFT
Mako Ccino
Mako’s about to hit the 2 million subscribers mark on YouTube. She’s an up-and-coming YouTube sensation and a force to be reckoned with.
Source via Youtube
She produces highly engaging videos about watercolor painting, sketches, and some other tips and tricks related to art and life. At the same time, she also posts motivational YouTube videos on self-expression.
Some of her most popular videos include:
- DOs & DON’Ts: How to Draw Realistic Eyes Step by Step: 18 Million Views
- Fun & Creative Things to Do When You Are Bored at Home: 7.8 Million Views
- 15 Arts & Crafts Hacks You’d Wish You’d Known Sooner! : 5.7 Million Views
- What is the Difference Between Watercolor, Gouache & Acrylic Paint? : 3.9 Million Views
While Mako has only a handful of categories on her Amazon storefront, you’ll find her product recommendations to be reliable and worth trying out.
Source via Amazon
- Amazon Storefront: makoccino
- Website: https://makoccino.com/
- Instagram: makoccinos
- YouTube: makoccino
- Facebook: makoccino
Leticia Gardner
Owner of Total Body 21, Leticia Gardner is a fitness enthusiast with over 400k Instagram followers. And that’s not all. All her posts have a great engagement rate, making her a credible and authoritative source in her niche.
Source via Instagram
Her Amazon storefront is loaded with mind-blowing product recommendations – from fashion to home décor to cute-looking accessories. Leticia not only shares her recommendations but also posts pictures of hers after dressing up to give her audience a sneak-peek of what they should expect.
Source via Instagram
- Amazon Storefront: Leticia Gardner
- Website: https://totalbody21.com/
- Instagram: leticiamariegardner
- YouTube: The Gardner Show
- Facebook: Leticia Gardner
Trisha Hershberger
With thousands of followers on YouTube, Instagram, Twitch, and other social platforms, Trisha Hershberger has been dominating the entertainment, gaming, and tech industry for years.
Source via Youtube
Over the course of years, she has appeared on Disney XD, MTV, Smosh, IGN, The Fine Bros, DC All Access, and more. She loves to call her community the “Dragonrider Army.” She’s well known for her work on SourcefedNerd, Kingston, Geek & Sundry, and more.
Trisha has taken the gaming industry by storm and recommends gaming and tech accessories and gadgets on her Amazon storefront. In addition to this, she also recommends her fun geek chic fashion outfits.
Source via Amazon
- Amazon Storefront: Trisha Hershberger
- Website: https://www.trishahershberger.com/
- Instagram: thatgrltrish
- YouTube: Trisha Hershberger
- Facebook: Trisha Hershberger
Unlock the Full Force of Amazon Influencer Program Today!
Depending on your business model, the niche you belong to, and the products you’re selling, the top Amazon influencers who are a perfect fit for your store will vary.
While selecting the right fit, make sure that you’re reaching out to the ones who belong to your industry. Otherwise, you may end up wasting your big bucks on failed campaigns – which is something we don’t want you to go through.
At Stack Influence, we help Amazon sellers connect with the most reliable Amazon micro-influencers. We’re the industry experts and have loaded our inventory with cutting-edge AI tech to develop a suite of services focused on helping our clients grow their Amazon businesses in the most efficient manner.
So, what are you waiting for?
