Top Food Influencers of 2025

To kick things off, here’s a quick-reference table summarizing each influencer’s name, primary handle, key platform(s), and follower counts (as of 2025):

(Follower counts are approximate and reflect the latest available data in 2025.)

Below we delve into each of these influencers in detail – including what platforms they dominate, what content they’re known for, notable 2025 achievements, and why they have captured the food-loving world’s attention.

1. Gordon Ramsay (@gordongram)

Gordon Ramsay needs no introduction – the British chef and TV personality has also become a social media powerhouse. Ramsay boasts 17+ million Instagram followers, 40 million on TikTok, and over 20 million YouTube subscribers, making him one of the most-followed food figures online. In 2025, he continues to leverage his fiery persona and culinary expertise in short-form videos: on TikTok, for example, he’s famous for his comedic “Ramsay Reacts” duets critiquing others’ cooking. His Instagram feed is a mix of beautifully plated dishes, quick cooking tips, behind-the-scenes peeks, and cross-promotions for his YouTube shows. Ramsay’s high engagement and global name recognition (from Hell’s Kitchen to MasterChef) ensure that any content he touches goes viral. Despite his Michelin-star chef status, Gordon’s knack for entertaining, bite-sized content and blunt humor has helped him stay broadly influential in 2025’s social media food scene.

2. Nick DiGiovanni (@NickDiGiovanni)

Nick DiGiovanni is a rising star of the digital culinary world, known for bridging the gap between professional technique and viral entertainment. A former MasterChef finalist, Nick has turned his passion for cooking into a social media empire. As of 2025, he has over 25 million subscribers on YouTube – making him one of the platform’s top food creators – and more than 13 million followers on TikTok (where he first went viral with fast-paced cooking videos). DiGiovanni’s content ranges from wild cooking challenges and food hacks to step-by-step recipes and exotic restaurant tours. He’s also known for breaking multiple food-related Guinness World Records (largest cake pop, biggest chicken nugget, etc.) and often collaborates with fellow creators. In 2025, Nick’s achievements include not only massive follower growth but also product ventures (he co-founded Osmo salt company) and continued viral stunts. His engaging, youthful style and willingness to “go big” with food experiments keep his audience hooked. From crazy 100-layer lasagnas to thoughtful kitchen tips, Nick DiGiovanni has proven that a Harvard-educated chef can captivate the TikTok generation.

3. Keith Lee (@keith_lee125)

Keith Lee has become a TikTok sensation in the food review space, revered for his heartfelt and unfiltered restaurant reviews. A former MMA fighter turned social media food critic, Lee’s TikTok following swelled to about 17 million in 2025 thanks to his signature format: sitting at his kitchen table, quietly delivering honest ratings of takeout meals (often scoring them out of 10). What makes Keith truly influential is the “Keith Lee effect” his reviews have on small businesses. When he gives a positive review to a local eatery, it often results in overnight viral fame for that restaurant – think wrap-around lines out the door and sales doubling. Lee and his family have traveled across the U.S. (and even to Canada) in search of hidden gem eateries, with a focus on uplifting Black-owned and family-run restaurants. In 2025, he embarked on a food tour through the Carolinas, with local fans eagerly suggesting spots for him to try. Keith’s approachable demeanor, integrity in reviews, and impact on real businesses have made him one of the most trusted and engaging food influencers of 2025, proving that sometimes a simple, authentic approach resonates more than any high-production video.

4. Tieghan Gerard (@halfbakedharvest)

Tieghan Gerard is the creative force behind Half Baked Harvest, one of the internet’s most beloved food blogs-turned-brands. Starting her blog in 2012 from her family barn in Colorado, Tieghan has since amassed a 5.5 million strong following on Instagram by sharing mouthwatering recipes and stunning food photography. Her cooking style focuses on comforting, hearty meals with a gourmet twist – from cozy pastas and soups to show-stopping desserts – all presented with a rustic-chic aesthetic. In 2025, Half Baked Harvest remains wildly popular; Tieghan’s posts regularly go viral on Instagram for their exceptional visuals and approachable recipes. She’s published multiple New York Times bestselling cookbooks (most recently Half Baked Harvest Every Day and Half Baked Harvest Quick & Cozy) that showcase her accessible yet flavor-packed dishes. Tieghan’s notable achievements include features on the Food Network and HGTV, and a loyal community that tries her recipes daily. With her mix of professional-level food styling and down-to-earth charm, Tieghan Gerard continues to be a trendsetting home cook inspiring millions to get in the kitchen.

5. Yumna Jawad (@feelgoodfoodie)

Yumna Jawad, known online as Feel Good Foodie, has built a massive audience by making healthy eating both easy and delicious. The Michigan-based content creator shares daily recipes focusing on wholesome, everyday ingredients – and her approachable style has earned her 4.5 million Instagram followers as of 2025. Yumna specializes in Mediterranean-inspired and lightened-up comfort foods, from colorful salads and hummus bowls to creative twists on family-friendly meals. Her mantra is that food should feel good in every way, emphasizing nutrition without sacrificing flavor. One reason for her high engagement is that her recipes are truly doable for the average home cook – she often posts step-by-step videos and quick tips, making her content highly shareable. Beyond recipes, Yumna has capitalized on her influence with product ventures: she launched her own line of overnight oats (Oath Oats), integrating it seamlessly into her breakfast recipe content. In 2025, Yumna’s notable achievements include growing her TikTok presence (where she also shares cooking hacks) and partnering with brands aligned with healthy living. Her friendly personality and reliable, guilt-free recipes have solidified Feel Good Foodie as a top destination for home cooks seeking healthier meal ideas.

6. Nadia Caterina Munno (@the_pastaqueen)

Better known as “The Pasta Queen,” Nadia Munno brings a big dose of Italian passion and flair to the social media food scene. Born and raised in Italy (now based in the U.S.), Nadia turned her lifelong love of pasta into a viral brand. On Instagram she entertains over 5 million followers with dramatic, saucy pasta tosses and the catchphrase “Just Gorgeous!” echoing through many of her videos. Her content celebrates traditional Italian recipes – think carbonara, ragù, pesto – often presented with a storytelling twist about her Nonna or regional culinary lore. Nadia’s undeniable camera presence and humorous elegance in the kitchen have also translated to TikTok and YouTube, where she continues to grow fanbases. In late 2024, The Pasta Queen released her second cookbook, expanding beyond pasta into broader Italian cooking, after her first book became a bestseller. By 2025, she has not only become a social media star but also a published author and entrepreneur. With her glamorous on-screen persona and genuinely instructive cooking content, Nadia Munno stands out as an international influencer bridging old-world cuisine with new media. Whether twirling spaghetti or sharing family secrets, The Pasta Queen makes everyone watching crave a taste of la dolce vita.

7. Amaury Guichon (@amauryguichon)

Amaury Guichon is a pastry chef extraordinaire who has taken dessert artistry to viral heights. A native of France based in Las Vegas, Amaury has stunned millions with his ability to sculpt elaborate chocolate creations – earning him a staggering 20 million subscribers on YouTube and equally strong followings on Instagram (~17M) and TikTok. In his videos, this classically trained chocolatier will create everything from life-sized chocolate dragons and sugar showpieces to intricate pastries that look almost too perfect to eat. With 18+ years of experience and his own Pastry Academy in Vegas, Amaury balances professional expertise with a knack for social media appeal. His content often has a calming, mesmerizing quality – imagine time-lapses of chocolate being tempered and molded – making it oddly satisfying to watch even if you’re not a baker. In 2025, Amaury’s notable achievement was continuing to push the boundaries of what can be made out of chocolate (one viral video featured a fully edible chocolate telescope). He also mentors aspiring pastry chefs through his academy and online classes. By combining spectacle with skill, Amaury Guichon has solidified his status as the “Chocolate Guy” of the internet, proving that dessert can be just as thrilling as any trending dance or prank.

8. Mark Wiens (@MarkWiens)

Mark Wiens is one of YouTube’s pioneering food and travel vloggers, renowned for his infectious enthusiasm and street-food adventures around the globe. An American based in Thailand, Mark has spent over a decade traveling to dozens of countries in search of the most authentic local cuisines. His YouTube channel boasts about 11 million subscribers, and each week viewers tune in to watch Mark take that signature first bite (often followed by a blissful smile and a head tilt indicating “delicious!”). In 2025, Mark continues to be the go-to guide for culinary travel, be it sampling spicy noodles in Sichuan or grilling meat in the markets of Marrakech. According to CreatorDB, he’s explored everywhere from Afghanistan to Peru, talking with locals and trying their most intriguing dishes. His content offers an immersive cultural experience – you learn about the people and traditions behind each meal. Mark’s notable achievements include a line of hot sauces and a thriving second channel for travel tips. But it’s his genuine love of food and respectful approach to each culture that keeps audiences engaged. For any foodie with wanderlust, Mark Wiens remains a must-watch in 2025, bringing the flavors of the world straight to your screen.

9. Joshua Weissman (@JoshuaWeissman)

Joshua Weissman has emerged as one of YouTube’s brightest food stars, blending chef-level knowledge with witty, relatable presentation. The Texas-born Weissman approaches cooking with a playful confidence – whether he’s attempting to outdo a fast-food burger or teaching how to cook a perfect steak, his videos are equal parts informative and entertaining. As of 2025, Joshua’s YouTube channel has just about 9.97 million subscribers (on the cusp of 10M), and he’s also popular on TikTok for quick-hit recipe teasers and tips. His content often features viral recipe remakes and indulgent comfort foods delivered in a friendly, humorous tone. (Fans love his catchphrase “but cheaper” as he recreates restaurant favorites at home.) In 2025, Joshua hit a milestone by publishing a bestselling cookbook and expanding his line of kitchen merchandise. He’s also maintained high engagement with series like “Unnecessary But Awesome Kitchen Gadgets” and collaborations with other YouTubers. What makes Weissman influential is his ability to demystify cooking techniques for a young audience – he’ll brine, smoke, sear, and sous-vide on camera, all while keeping things accessible. With luscious visuals, a touch of sass, and serious culinary chops, Joshua Weissman continues to set the bar for next-gen cooking content.

10. Burak Özdemir (CZN Burak, @cznburak)

Rounding out our list is an international sensation: Burak Özdemir, better known as CZN Burak, Turkey’s superstar chef influencer. Burak became famous on Instagram and TikTok for his colossal portion recipes – gigantic kebabs, enormous stews – all made while he beams a big smile straight at the camera. By 2025, he has an almost unbelievable follower count: roughly 129 million followers across social platforms (with around 75M on TikTok and 53M on Instagram), putting him among the most-followed food personalities on the planet. What draws people to CZN Burak’s content is its universal appeal – no spoken language is needed as he cheerfully prepares massive meals, often for charitable events or community gatherings. His videos highlight traditional Middle Eastern and Turkish dishes, acting as a form of culinary diplomacy that introduces global audiences to his culture through food. In 2024, Burak was honored with the WIBA Grand Prix Award in Cannes as the world’s top influencer, underscoring his worldwide impact. In 2025, he’s continued to expand his restaurant empire (with locations in Istanbul, Dubai, etc.) and partner on humanitarian initiatives – all while maintaining a wholesome online persona. CZN Burak’s ability to bridge cultures with a smile and a giant pan of food illustrates the positive power of food content in bringing people together.

Conclusion To Top Food Influencers of 2025

From fiery-tongued chefs to soft-spoken home cooks, the food influencers of 2025 are a diverse bunch – but all share a passion for connecting with people through food. These creators have turned social media platforms into their personal food networks, each with a unique flavor: some teach and inspire home cooking, others entertain with jaw-dropping food feats or guide us through far-flung culinary journeys. What they have in common is high engagement and authentic influence – they’ve built trust with their audiences by consistently delivering content that delights the taste buds and the eyes.

It’s clear that in 2025, being a food influencer isn’t just about pretty pictures of meals (though there are plenty of those!); it’s about storytelling, expertise, and community. Whether it’s Gordon Ramsay dropping kitchen wisdom with a side of snark, or Keith Lee shining a spotlight on hidden gem eateries, these food influencers have changed the way we discover recipes and restaurants. They’ve made cooking more accessible, dining more adventurous, and eating – well – an even more social experience.

As we follow these tastemakers into the latter half of the decade, one thing is certain: our feeds (and our kitchens) will never be boring. So here’s to the foodie influencers of 2025 – thank you for keeping us hungry for more!